Structure and document the purchase
Turn the commercial deal into an asset or share purchase agreement.
How the acquisition process works
The legal steps to buying an ecommerce business
A clear, seven-stage buyer-side process from first review to ownership, so you always know where the deal stands.
Discuss Your AcquisitionOur Approach
Clarity, control and a defined process
Every acquisition moves through the same legal stages, even when the business is different. We organise the work around those stages so nothing is missed.
You get a clear view of what is being reviewed, which issues matter, and which decisions you need to make at each point.
Get Legal Advice7Defined deal stages
1Coordinated legal plan
LOIIdeal point to involve counsel
100%Buyer-side focus
Stages 1–3
Before you commit
Stages 4–7
From documents to ownership
Negotiate buyer protections
Warranties, indemnities, liability limits and restrictive covenants.
Sign and close
Approvals, signatures, funds and the legal steps to complete.
Manage the transition
Outstanding obligations and transfer of acquired assets.
Coordinate advisers
Work alongside your financial, tax and broker advisers.
Keep you informed
A clear status on every open item until ownership changes.
Roles
Who does what on the deal
FAQ
Frequently asked questions
Scope the deal, agree an LOI, complete legal due diligence, choose an asset or share structure, negotiate the purchase agreement, sign and close, then manage the transition.
Buyer Guides
Related legal guides for ecommerce buyers
Cross-border
Cross-border ecommerce acquisition legal advice
Asset purchase
Asset purchase agreement for an ecommerce business
Share / stock purchase
Share and stock purchase agreements for ecommerce businesses
Due diligence
Legal due diligence for buying an ecommerce business
Amazon FBA
Legal advice for buying an Amazon FBA business
Shopify
Legal advice for buying a Shopify store
Acquisition lawyer
Specialist legal counsel for ecommerce business acquisitions
Letter of intent
Letter of intent for buying an ecommerce business
Closing
Ecommerce acquisition closing checklist
Buyer checklist
Buying an online business: the legal checklist
Amazon
Amazon seller account transfer when buying an FBA business
Transition
Transition services agreement for ecommerce acquisitions
Deal terms
Earnouts and seller financing in ecommerce acquisitions
Valuation
Ecommerce business valuation: the legal checks behind the price
Cross-border
Buying a US ecommerce business from the UK or abroad
Get advice before you buy
Bring us in early and shape the deal while terms can still change.